Now, let’s look at how you can add an end screen to your video. Appearing at the end of the videos, they are seen by the viewers who are already engaged with the video (otherwise they wouldn’t watch it till the end!) This increases the chance of them taking action, thus boosting viewership or directing traffic to your channel.ĭepending on your goal, end screens and cards offer different elements that you can use to persuade your viewer to take the desired action. In case you are looking to increase viewership and enlarge your subscriber base, end screens can become a powerful addition to your video marketing toolbox. Think of them as call-to-action add-ons to your video. They prompt the viewers to take a specific action: watch a video, subscribe to a channel, click on a playlist, etc. YouTube end screens and end cards are clickable boxes that you can add to the last 20 seconds of your videos. In this article, we’ll speak about what YouTube end screens and cards are, and how you can incorporate them into your videos. Since then, because of its simplicity in use and effectiveness, the tool has become beloved by many channels. The feature was launched in 2016 as a substitute for YouTube Annotations, which were not very useful and even less mobile-friendly. In the list of promotional tools offered by YouTube, YouTube end screens and cards hold a special place.

Youtube end screen template